Ghana as a rustic will boost tidy numbers of tireless ladies United Nations agency despite their limitations with formal accomplishment education, try and build ends meet whereas providing their families with all the fabric wants. this is often true of those diligent ladies United Nations agency support their husbands in tendering the house. There are uncounted single mothers United Nations agency have taken upon themselves the twin roles of fathers and mothers, providing the physical and religious wants of their youngsters. the best contribution of those industrious African nation business ladies that have not received literary attention is their extraordinary business skills.
The African nation business ladies don’t in haste jump into any business venture. They undertake market surveys to seek out out the chance of registering higher revenue from the planned business venture. they are doing this to seek out property provide of their tradable things, attainable target market, and eminent distribution vents. additionally, they fastidiously opt for strategic areas to perch their tents, kiosks or stores. They carry an intensive search to seek out purchasers United Nations agency ply the world, their preferences, and interests specifically things that register fast sales before beginning the business venture. although they don’t have any well-documented business plans, they need their business structured and purposeful.
Interestingly, African nation business ladies have a singular method of attracting customers. they need extraordinary client relations. They speak gently and really with all respect to their purchasers, typically mistreatment compliment speech to lure purchasers into formation an enduring account with them. Hardly would they vent their anger on purchasers. this is often uncommon of typical African nation business women! They hide their personal embattled pain and agony and wear, as it were, their teeth overtly to portray friendliness therefore on win purchasers. they’re additionally fast to apologize and amend product that customers complain as having industrial faults.
Ghanaian business ladies additionally demonstrate exceptional getting, activity and selling skills. once their things arrive, they single-handed assist the employed laborers in off-loading them from the vehicles. they might have their little mini books for keeping each very little detail of the things received similarly as those distributed at the availability joint. Their restricted arithmetic information wouldn’t restrain them from keeping clean and comprehensive records of their business transactions. Even before their product arrives, they might decide their customers and inform them, whereas keeping track of their inventory of things. The daily deposit their sales at the banks therefore as to not squander their business capital. after they run at losses, they are doing not lose hope or stop the business. They quickly solicit for business loans with versatile terms of payment to strengthen their businesses and keep it running.
The exceptional business and entrepreneurial skills incontestable by African nation business ladies must be hailed and acknowledged while the globe celebrates mothers on. However, measures should be placed in situ by the African national government and also the ministry of trade to help these industrious business ladies in overcoming the evil challenges they face whereas endeavor their businesses. A cardinal drawback has got to do with recommending ancient banks for these ladies to try and do business with. it’s demoralizing to grasp however the young and unscrupulous money establishments deceive these ladies and run away with their hard-earned cash. Usually, they deceive these ladies by promising them terribly low-interest rates on their loan facilities similarly as very fat interest returns on their savings.
the normal banks of integrity should reach bent these industrious business ladies and provide the best deals in terms of interests on their savings similarly as interests on the business loans they might apply for. the govt. should keep her fight against dissolving all ungenerous money establishments came upon to dupe these industrious business ladies of their business gains.
Also, business and entrepreneurial establishments should sporadically organize workshops for these illiterate business ladies to help them in upgrading their business and entrepreneurial skills. These refreshing engagements would also enlighten them on trendy ways of doing business similarly as on a way to use easy E-tools for stock and/or record keeping. Sound directions on a way to avert business risks and the way to mobilize the sales of their product through increased getting, selling and provide chain management approaches are often given via these business seminars and workshops. this might vastly facilitate these tireless and industrious African nation business ladies to contribute considerably to the economy of Gold Coast.